AT&T

This work promoted a series of short films that were created by emerging filmmakers from underrepresented communities.

Our campaign featured multiple pre-roll ads as well as mini-documentaries on the filmmakers.

In the very first year, we garnered a large enough audience to warrant continuing and even expanding the program in the years since. Plus, the campaign took home a Gold District ADDY.

  • Role Director, Creative Director, Copywriter

Pre-roll Ad

Pre-roll Ad

Pre-roll Ad

Mini-Documentary

Mini-Documentary

Mini-Documentary